Samantha Kipury, Joel Rao Named Co-CEOs of Dentsu Kenya
Dentsu Kenya has appointed Samantha Kipury and Joel Rao as co-CEOs, marking a strategic shift in leadership following the departure of former CEO Christopher Madison, who relocated to the USA with his family.
In a statement on Monday, the company introduced the co-CEO model as a foundation for growth, innovation, and transformation in the marketing and customer experience landscape across Kenya and beyond.
Samantha Kipury will focus on strategy, media, operational excellence, and strategic partnerships, leveraging her deep expertise to drive impactful outcomes. Joel Rao, known for his strengths in Digital and Customer Experience Management (CXM), will spearhead cutting-edge, customer-centric solutions.
“This leadership evolution is about collaboration, shared vision, and amplifying strengths to drive real impact,” said Kipury.
Rao also praised Kipury, stating, “Together, we’re not just sharing responsibilities; we’re amplifying outcomes, committed to innovation, continuity, and client-focused leadership.”
Dentsu aims for this leadership model to address the dynamic demands of the modern business landscape, ensuring sustained growth and exceptional client service.
Samantha Kipury, Joel Rao Named Co-CEOs of Dentsu Kenya